Avalon Branded Items
Logo – A Sophisticated Mark for a Niche Legal Brand
Avalon Subrogation Partners needed a logo that communicated authority, trust, and professionalism within the specialized world of insurance subrogation. I created a refined, modern mark that balanced classic legal aesthetics with a contemporary touch. The typography, iconography, and color palette were carefully chosen to reflect the firm’s expertise while standing out in a traditionally conservative space. This logo set the tone for all future branding efforts, giving Avalon a strong visual identity from day one.
Business Cards – Professional, Polished, and On-Brand
After finalizing the logo, I designed business cards that carried Avalon’s refined identity into print. The layout emphasized clarity and structure, with a clean design that reflected the firm's legal professionalism. I used subtle color contrasts, sharp typography, and high-quality layout choices to ensure the cards left a lasting impression aligning with the firm's reputation for precision and expertise in subrogation services.
One-Sheets – Clarifying Complex Services with Confidence
To support Avalon’s outreach and onboarding efforts, I created branded one-sheets that clearly explained their subrogation services and value proposition. These documents were designed to simplify legal and procedural content into digestible, professional layouts — ideal for both digital and print distribution. Like the sample shown here, I created over 20 marketing pieces for Avalon, all designed to maintain visual consistency while communicating complex information with clarity and confidence.
Presentations – Professional Decks for Every Audience
As part of the full brand buildout, I developed a complete suite of presentation decks for Avalon to support sales meetings, client onboarding, and conference appearances. Each deck was designed to reflect Avalon’s polished, professional image while organizing complex legal and insurance content into clear, engaging slides.
While creating these materials, I also designed all of Avalon’s branded stationery to ensure full consistency across every touchpoint. Like the samples shown here, I produced over 20 unique presentations tailored to different use cases and audiences all aligned under one cohesive visual system.
Website Redesign – A Softer, Smarter Digital Experience
After refreshing the brand’s color palette, I designed a new website for Audit1 to reflect the updated look and feel. While I had previously developed an earlier version using the original colors, this new site replaced it and is now the active, public-facing platform. The updated design uses the new, more inviting tones to create a sense of ease and professionalism making the audit process feel clear, approachable, and easy to navigate for payroll providers and partners alike.
